The Push Amplification™ Blog

Learn all about low Push Notification deliverability in Asia’s Android market and how MoEngage’s industry-first solution, Push Amplification™, boosts Push Notification delivery rates.

Increase Customer Retention Rate by Using the Benefits of Push Notifications Campaigns

The Importance of Real-time Marketing There truly is no replacement for real-time marketing. With this type of marketing, brands can not only take advantage of peak moments of their business to engage with their customers but also differentiate themselves from their competitors and improve the overall customer experience. Be it

The Ultimate Guide to Maximize Push Notification Reachability For Your Shopping App

Did you know that 84% of customers will not receive your Push Notifications if they have not interacted with your app in the last four months? A study conducted by MoEngage found that while these customers might have opted-in to receive your Push Notifications, they could still not receive your

Reasons Why Your Push Notifications Fail to Deliver (And Its Crippling Impact on Key Customer Engagement Goals)

Android is the leading mobile operating system, owning 73% of the global market share. But, 40% to 70% of your Push Notifications go undelivered in Asia’s fragmented Android market!  These Push Notification statistics confirm the importance of this channel in driving critical customer engagement and retention metrics. But low Push

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